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This programme brings together the disciplines of advertising and digital communications, recognising the integrated nature of contemporary marketing communications. It is designed to enable students to acquire the knowledge and skills for a career in advertising and digital marketing either client side or in creative agencies. This programme has a balance of the academic underpinning and the creative and digital skills required for employment. Students will be expected to operate at a strategic campaign planning level, whilst also acquiring practical skills such as copywriting, video editing and basic digital design as well as a knowledge of and practical application of marketing technology.
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
This programme brings together the disciplines of advertising and digital communications, recognising the integrated nature of contemporary marketing communications. It is designed to enable students to acquire the knowledge and skills for a career in advertising and digital marketing either client side or in creative agencies. This programme has a balance of the academic underpinning and the creative and digital skills required for employment. Students will be expected to operate at a strategic campaign planning level, whilst also acquiring practical skills such as copywriting, video editing and basic digital design as well as a knowledge of and practical application of marketing technology.
Admission Requirements
96+
51+
169+
6+
72+
3 Years
Jan-2000
Domestic
9,535 GBP
International
15,965 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
BA (Hons) Advertising and Digital Marketing
College Lane, Hatfield, United Kingdom
36 monthsProgramme duration
15,965 GBPTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Admission Requirements
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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MSc Manufacturing Management
MSc Manufacturing Management (18-month route)
MSc Manufacturing Management (18-month route)
MSc Manufacturing Management with Advanced Project
MSc Manufacturing Management with Advanced Project
MSc Marketing
MSc Marketing
MSc Project Management
MSc Project Management
MSc Strategic Marketing with Digital Media Management
MSc Strategic Marketing with Digital Media Management
MSc Strategic Marketing with Global Business Development
MSc Strategic Marketing with Global Business Development
MSc Supply Chain and Logistics Management
MSc Supply Chain and Logistics Management
MSc Supply Chain and Logistics Management (18-month route)
MSc Supply Chain and Logistics Management (18-month route)
MSc Supply Chain and Logistics Management with Advanced Project
MSc Supply Chain and Logistics Management with Advanced Project
Master of Business Administration (Healthcare)
Master of Business Administration (Healthcare)
Master of Research in Digital Management
Master of Research in Digital Management
Engineering and Technology (7)
MSc Advanced Computer Science
MSc Advanced Computer Science
MSc Advanced Computer Science (Online)
MSc Advanced Computer Science (Online)
MSc Advanced Computer Science with Research
MSc Advanced Computer Science with Research
MSc Aerospace Engineering
MSc Aerospace Engineering
MSc Aerospace Engineering (18-month route)
MSc Aerospace Engineering (18-month route)
MSc Aerospace Engineering with Advanced Project
MSc Aerospace Engineering with Advanced Project
MSc Artificial Intelligence (Full-time)
MSc Artificial Intelligence (Full-time)
MSc Artificial Intelligence and Robotics
MSc Artificial Intelligence and Robotics
MSc Artificial Intelligence and Robotics (Placement)
MSc Artificial Intelligence and Robotics (Placement)
MSc Artificial Intelligence and Robotics with Advanced Research
MSc Artificial Intelligence and Robotics with Advanced Research
MSc Automotive Engineering
MSc Automotive Engineering
MSc Automotive Engineering (18-month route)
MSc Automotive Engineering (18-month route)
MSc Automotive Engineering with Advanced Project
MSc Automotive Engineering with Advanced Project
MSc Civil Engineering
MSc Civil Engineering
MSc Communications and Information Engineering (18-month route)
MSc Communications and Information Engineering (18-month route)
MSc Communications and Information Engineering with Advanced Project
MSc Communications and Information Engineering with Advanced Project
MSc Computer Networks and Systems Security
MSc Computer Networks and Systems Security
MSc Computer Networks and Systems Security (Placement)
MSc Computer Networks and Systems Security (Placement)
MSc Computer Science
MSc Computer Science
MSc Computer Science (Full-time)
MSc Computer Science (Full-time)
MSc Cyber Security
MSc Cyber Security
MSc Cyber Security (Placement)
MSc Cyber Security (Placement)
MSc Cyber Security with Advanced Research
MSc Cyber Security with Advanced Research
MSc Data Science
MSc Data Science
MSc Data Science (Placement)
MSc Data Science (Placement)
MSc Data Science and Analytics
MSc Data Science and Analytics
MSc Data Science and Analytics with Advanced Research
MSc Data Science and Analytics with Advanced Research
MSc Data Science and Analytics with Placement Year
MSc Data Science and Analytics with Placement Year
MSc Electronics Engineering
MSc Electronics Engineering
MSc Electronics Engineering (18-month route)
MSc Electronics Engineering (18-month route)
MSc Electronics Engineering with Advanced Project
MSc Electronics Engineering with Advanced Project
MSc Mechanical Engineering
MSc Mechanical Engineering
MSc Mechanical Engineering (18-month route)
MSc Mechanical Engineering (18-month route)
MSc Mechanical Engineering with Advanced Project
MSc Mechanical Engineering with Advanced Project
MSc Power Electronics and Control
MSc Power Electronics and Control
MSc Power Electronics and Control (18-month route)
MSc Power Electronics and Control (18-month route)
MSc Power Electronics and Control with Advanced Project
MSc Power Electronics and Control with Advanced Project
MSc Software Engineering
MSc Software Engineering
MSc Software Engineering (Placement)
MSc Software Engineering (Placement)
MSc Software Engineering with Advanced Research
MSc Software Engineering with Advanced Research
Master of Research in Artificial Intelligence in Business
Master of Research in Artificial Intelligence in Business
Life Sciences and Medicine (7)
MMid Midwifery
MMid Midwifery
MSc Advanced Clinical Practice
MSc Advanced Clinical Practice
MSc Applied Psychology
MSc Applied Psychology
MSc Applied Psychology with Advanced Project
MSc Applied Psychology with Advanced Project
MSc Bioinformatics
MSc Bioinformatics
MSc Bioinformatics with Advanced Research
MSc Bioinformatics with Advanced Research
MSc Bioinformatics with Extended Professional Practice
MSc Bioinformatics with Extended Professional Practice
MSc Cancer Immunotherapy
MSc Cancer Immunotherapy
MSc Cancer Immunotherapy with Advanced Research
MSc Cancer Immunotherapy with Advanced Research
MSc Cardiology and Stroke
MSc Cardiology and Stroke
MSc Clinical Dermatology
MSc Clinical Dermatology
MSc Contemporary Nursing
MSc Contemporary Nursing
MSc Drug Discovery and Toxicology
MSc Drug Discovery and Toxicology
MSc Environmental Management for Agriculture
MSc Environmental Management for Agriculture
MSc Medical Imaging and Radiation Sciences
MSc Medical Imaging and Radiation Sciences
MSc Medical Microbiology
MSc Medical Microbiology
MSc Medical Microbiology with Advanced Research
MSc Medical Microbiology with Advanced Research
MSc Molecular Biotechnology
MSc Molecular Biotechnology
MSc Molecular Biotechnology with Advanced Research
MSc Molecular Biotechnology with Advanced Research
MSc Nursing (Adult)
MSc Nursing (Adult)
MSc Nursing (Learning Disabilities)
MSc Nursing (Learning Disabilities)
MSc Nursing (Mental Health)
MSc Nursing (Mental Health)
MSc Occupational Psychology
MSc Occupational Psychology
MSc Psychology
MSc Psychology
MSc Research in Clinical Psychology
MSc Research in Clinical Psychology
MSc Social and Organisational Psychology (Online)
MSc Social and Organisational Psychology (Online)
MSc/PG Cert Health and Medical Education
MSc/PG Cert Health and Medical Education
Master of Public Health MPH (Full-time)
Master of Public Health MPH (Full-time)
Natural Sciences (7)
MSc Astrophysics
MSc Astrophysics
MSc Astrophysics with Placement Year
MSc Astrophysics with Placement Year
MSc Environmental Management
MSc Environmental Management
MSc Outdoor Environmental Education
MSc Outdoor Environmental Education
MSc Physician Associate Studies
MSc Physician Associate Studies
MSc Sustainable Planning
MSc Sustainable Planning
MSc Sustainable Planning and Environmental Management
MSc Sustainable Planning and Environmental Management
MSc Sustainable Planning and Practice
MSc Sustainable Planning and Practice
MSc Sustainable Planning and Practice with Advanced Research
MSc Sustainable Planning and Practice with Advanced Research
MSc Sustainable Planning and Transport
MSc Sustainable Planning and Transport
MSc Theoretical Physics
MSc Theoretical Physics
MSc Theoretical Physics with Advanced Research
MSc Theoretical Physics with Advanced Research
MSc Water and Environmental Management
MSc Water and Environmental Management
Others (7)
MA International Education
MA International Education
Social Sciences and Management (7)
MA Early Childhood Education
MA Early Childhood Education
MA Education
MA Education
MA Education with Advanced Research
MA Education with Advanced Research
MA Educational Leadership
MA Educational Leadership
MA Film Production
MA Film Production
MA Human Resource Management
MA Human Resource Management
MA Human Resource Management (Global)
MA Human Resource Management (Global)
MA Human Resource Management (Work Psychology)
MA Human Resource Management (Work Psychology)
MA Human Resource Management with Advanced Research
MA Human Resource Management with Advanced Research
MA Human Resource Management with Placement Year
MA Human Resource Management with Placement Year
MA International Relations
MA International Relations
MA International Relations (Placement)
MA International Relations (Placement)
MA Journalism and Media Communications
MA Journalism and Media Communications
MA Journalism and Media Communications (Placement)
MA Journalism and Media Communications (Placement)
MA Public Relations and Digital Communications
MA Public Relations and Digital Communications
MA SEND and Inclusion
MA SEND and Inclusion
MA Teaching English to Speakers of Other Languages
MA Teaching English to Speakers of Other Languages
MSc International Tourism, Hospitality and Event Management
MSc International Tourism, Hospitality and Event Management
MSc International Tourism, Hospitality and Event Management (Placement)
MSc International Tourism, Hospitality and Event Management (Placement)
MSc Operations and Supply Chain Management
MSc Operations and Supply Chain Management
MSc Social Work
MSc Social Work
MSc Strength, Conditioning and Rehabilitation
MSc Strength, Conditioning and Rehabilitation
MSc Transport Planning
MSc Transport Planning
MSc Transport Planning with Placement Year
MSc Transport Planning with Placement Year
Master of Laws Business Law
Master of Laws Business Law
Master of Laws Criminal Justice
Master of Laws Criminal Justice
Master of Laws Intellectual Property and Information Law
Master of Laws Intellectual Property and Information Law
Master of Laws International Commercial Law and Arbitration
Master of Laws International Commercial Law and Arbitration
Master of Laws International Human Rights Law
Master of Laws International Human Rights Law
Master of Laws LLM
Master of Laws LLM
Master of Laws Solicitors' Practice
Master of Laws Solicitors' Practice
Full-Time MBA (2)
Master of Business Administration
Master of Business Administration
Master of Business Administration (Advertising and Brand Management)
Master of Business Administration (Advertising and Brand Management)
Master of Business Administration (Artificial Intelligence)
Master of Business Administration (Artificial Intelligence)
Master of Business Administration (Data Analytics)
Master of Business Administration (Data Analytics)
Master of Business Administration (Digital Marketing)
Master of Business Administration (Digital Marketing)
Master of Business Administration (FinTech)
Master of Business Administration (FinTech)
Master of Business Administration (Global Business Development)
Master of Business Administration (Global Business Development)
Master of Business Administration (Human Resources)
Master of Business Administration (Human Resources)
Master of Business Administration (Logistics and Supply Chain Management)
Master of Business Administration (Logistics and Supply Chain Management)
Master of Business Administration (Project Management)
Master of Business Administration (Project Management)
Master of Business Administration (Risk Management and Investment)
Master of Business Administration (Risk Management and Investment)
Online/Distance MBA (2)
Global Executive Master of Business Administration (Online)
Global Executive Master of Business Administration (Online)
Global Executive Master of Business Administration with Algorithmic Marketing (Online)
Global Executive Master of Business Administration with Algorithmic Marketing (Online)
Global Executive Master of Business Administration with Artificial Intelligence (Online)
Global Executive Master of Business Administration with Artificial Intelligence (Online)
Global Executive Master of Business Administration with Cyber Security (Online)
Global Executive Master of Business Administration with Cyber Security (Online)
Global Executive Master of Business Administration with Data Science (Online)
Global Executive Master of Business Administration with Data Science (Online)
Global Executive Master of Business Administration with Sustainability (Online)
Global Executive Master of Business Administration with Sustainability (Online)