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The Bachelor of Science in Business Communication and Public Relations prepares professionals to manage the relationship processes that companies and public and private organizations maintain with their stakeholders to support sales, to generate and manage brands, increase visibility and strengthen reputation.
Our graduates are able to use all communication tools, from traditional advertising, to events and social media to interact with customers, business and industrial partners, institutions, public decision makers, local communities, citizens, journalists, media, and influencers. They are also able to define communication strategies and plans and evaluate their results.
The degree course provides a wide skills base: business management, marketing, organization and law to understand the functioning of companies; sociology, psychology and consumer analysis to understand the dynamics of social and market; communication and public relations to dialogue with the media, influencers and public opinion.
Programme overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor of Science in Business Communication and Public Relations prepares professionals to manage the relationship processes that companies and public and private organizations maintain with their stakeholders to support sales, to generate and manage brands, increase visibility and strengthen reputation.
Our graduates are able to use all communication tools, from traditional advertising, to events and social media to interact with customers, business and industrial partners, institutions, public decision makers, local communities, citizens, journalists, media, and influencers. They are also able to define communication strategies and plans and evaluate their results.
The degree course provides a wide skills base: business management, marketing, organization and law to understand the functioning of companies; sociology, psychology and consumer analysis to understand the dynamics of social and market; communication and public relations to dialogue with the media, influencers and public opinion.
Admission Requirements
You can enrol in Undergraduate Programmes (3-year Bachelor’s) if you have: at least 12 years of overall schooling; the academic eligibility test for admission to Universities (if required in your country of origin); B2 Italian language proficiency (for Italian-taught programmes) or B2 English language proficiency (for English-taught programmes).
3 Years
Sep
Domestic
3,656 EUR
International
3,656 EUR
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Corporate Communication and Public Relations
Università IULM, Milan, Milan, Italy
36 monthsProgramme duration
3,656 EURTuition Fee/year
Communication and Media StudiesMain Subject Area
Programme overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor of Science in Business Communication and Public Relations prepares professionals to manage the relationship processes that companies and public and private organizations maintain with their stakeholders to support sales, to generate and manage brands, increase visibility and strengthen reputation.
Our graduates are able to use all communication tools, from traditional advertising, to events and social media to interact with customers, business and industrial partners, institutions, public decision makers, local communities, citizens, journalists, media, and influencers. They are also able to define communication strategies and plans and evaluate their results.
The degree course provides a wide skills base: business management, marketing, organization and law to understand the functioning of companies; sociology, psychology and consumer analysis to understand the dynamics of social and market; communication and public relations to dialogue with the media, influencers and public opinion.
Programme overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor of Science in Business Communication and Public Relations prepares professionals to manage the relationship processes that companies and public and private organizations maintain with their stakeholders to support sales, to generate and manage brands, increase visibility and strengthen reputation.
Our graduates are able to use all communication tools, from traditional advertising, to events and social media to interact with customers, business and industrial partners, institutions, public decision makers, local communities, citizens, journalists, media, and influencers. They are also able to define communication strategies and plans and evaluate their results.
The degree course provides a wide skills base: business management, marketing, organization and law to understand the functioning of companies; sociology, psychology and consumer analysis to understand the dynamics of social and market; communication and public relations to dialogue with the media, influencers and public opinion.
Admission Requirements
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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