Master's Degree in Marketing and Sales 24 months Postgraduate Programme By Université Côte d'Azur |TopUniversities
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Master's Degree in Marketing and Sales Master's Degree in Marketing and Sales

Location

Valrose, Nice, France
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Programme Duration

24 monthsProgramme duration

Main Subject Area

MarketingMain Subject Area

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Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Marketing and Sales program is made up of 3 separate courses:
  • COURSE - Digital Marketing (MKT)  aims to develop the skills needed today in businesses that are fully connected to the internet and digital and mobile media. It is now essential to develop a marketing strategy by integrating the vision of online brand content and leveraging the potential of the web and mobile to expand your market. Students are trained in the tools that allow them to be operational in designing digital marketing strategies for businesses.
  • COURSE - The Master's in Business Engineering and Business Development,  dedicated to Sales Engineering, meets current expectations for commercial efficiency, sales force auditing, and business internationalization. These are clearly strategic areas for companies and organizations in the years to come. Its objective is to train sales management specialists capable of assuming the roles of sales director, sales manager, market manager, or brand manager in companies regardless of their size or field of activity.
  • COURSE - Marketing Entrepreneurship and Sports Events (MEES) aims to train students from generalist fields who wish to acquire professional specialization in the fields of sports marketing, sports events, and entrepreneurship applied to the sports sector. These complementary skills present in the same master's degree reflect the evolution of the sports sector, which is becoming increasingly professional. Sports clubs are looking for marketing collaborators who are proficient in social media. Sports federations and public authorities are seeking specialists in sports events. Companies linked to the world of sport (distribution, fitness, etc.) want managers who possess all of these skills, with an added entrepreneurial dimension.

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Marketing and Sales program is made up of 3 separate courses:
  • COURSE - Digital Marketing (MKT)  aims to develop the skills needed today in businesses that are fully connected to the internet and digital and mobile media. It is now essential to develop a marketing strategy by integrating the vision of online brand content and leveraging the potential of the web and mobile to expand your market. Students are trained in the tools that allow them to be operational in designing digital marketing strategies for businesses.
  • COURSE - The Master's in Business Engineering and Business Development,  dedicated to Sales Engineering, meets current expectations for commercial efficiency, sales force auditing, and business internationalization. These are clearly strategic areas for companies and organizations in the years to come. Its objective is to train sales management specialists capable of assuming the roles of sales director, sales manager, market manager, or brand manager in companies regardless of their size or field of activity.
  • COURSE - Marketing Entrepreneurship and Sports Events (MEES) aims to train students from generalist fields who wish to acquire professional specialization in the fields of sports marketing, sports events, and entrepreneurship applied to the sports sector. These complementary skills present in the same master's degree reflect the evolution of the sports sector, which is becoming increasingly professional. Sports clubs are looking for marketing collaborators who are proficient in social media. Sports federations and public authorities are seeking specialists in sports events. Companies linked to the world of sport (distribution, fitness, etc.) want managers who possess all of these skills, with an added entrepreneurial dimension.

Admission Requirements

2 Years
Sep

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Master's Degree of Social Sciences arrows

Master's Degree of Social Sciences Programme

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Master's in Business Law - Intellectual Property And New Technology Law Course arrows

Master's in Business Law - Intellectual Property And New Technology Law Course Programme

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Master’s Degree in Administration And Liquidation of Businesses in Difficulty arrows

Master’s Degree in Administration And Liquidation of Businesses in Difficulty Programme

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STAPS Master in Sports Management arrows

STAPS Master in Sports Management Programme

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STAPS Master in Training and Optimization of Sports Performance arrows

STAPS Master in Training and Optimization of Sports Performance Programme

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STAPS Master in Training and Optimization of Sports Performance - Physical Preparation and Re-athleticization course arrows

STAPS Master in Training and Optimization of Sports Performance - Physical Preparation and Re-athleticization course Programme

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SmartEdTech, Co-creativity and Digital Tools for Educational Innovation arrows

SmartEdTech, Co-creativity and Digital Tools for Educational Innovation Programme

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Training and Optimization of Sports Performance arrows

Training and Optimization of Sports Performance Programme

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