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The objective of the MSc Brand and marketing is to provide you with an overview of innovation marketing and the tools needed to boost creativity and translate your ideas into products and services. With the current evolution of the markets and the digitalisation of the product offer, companies must show innovation and reactivity facing a constant challenge: to be ahead of the competitors.
The brand plays an important role for the company. There may be similar products on the market, but the brand must be unique. This course trains professionals to identify ways of building a company's brand equity and to implement strategies in a multidisciplinary and/or multicultural / international context. Graduates will also be able to use aesthetics as a source of creativity when making brand decisions.
Programme overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The objective of the MSc Brand and marketing is to provide you with an overview of innovation marketing and the tools needed to boost creativity and translate your ideas into products and services. With the current evolution of the markets and the digitalisation of the product offer, companies must show innovation and reactivity facing a constant challenge: to be ahead of the competitors.
The brand plays an important role for the company. There may be similar products on the market, but the brand must be unique. This course trains professionals to identify ways of building a company's brand equity and to implement strategies in a multidisciplinary and/or multicultural / international context. Graduates will also be able to use aesthetics as a source of creativity when making brand decisions.
Admission Requirements
80+
6+
Required academic level to join in:
- 1st year: 3 years of completed studies (180 ECTS credits or equivalent)
- 2nd year: 4 years of completed studies (240 ECTS credits or equivalent) or 3 years of studies with significant professional experience (at least 3 years in a similar field)
Maximum age limit: 35 years old
Proficiency in English essential
Selection based on an application form and online interview
Yes, all our MSc are state-recognized under the common degree DESSMI (Diplôme d’études supérieures spécialisées en management par l’innovation = MSc Management by Innovation Set), RNCP37475.
MSc in Brand & Marketing Management
Berlin, Berlin, Germany
24 monthsProgramme duration
9,500 EURTuition Fee/year
30 Jun, 2024Application Deadline
1Scholarships
Programme overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The objective of the MSc Brand and marketing is to provide you with an overview of innovation marketing and the tools needed to boost creativity and translate your ideas into products and services. With the current evolution of the markets and the digitalisation of the product offer, companies must show innovation and reactivity facing a constant challenge: to be ahead of the competitors.
The brand plays an important role for the company. There may be similar products on the market, but the brand must be unique. This course trains professionals to identify ways of building a company's brand equity and to implement strategies in a multidisciplinary and/or multicultural / international context. Graduates will also be able to use aesthetics as a source of creativity when making brand decisions.
Programme overview
Main Subject
Business and Management Studies
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The objective of the MSc Brand and marketing is to provide you with an overview of innovation marketing and the tools needed to boost creativity and translate your ideas into products and services. With the current evolution of the markets and the digitalisation of the product offer, companies must show innovation and reactivity facing a constant challenge: to be ahead of the competitors.
The brand plays an important role for the company. There may be similar products on the market, but the brand must be unique. This course trains professionals to identify ways of building a company's brand equity and to implement strategies in a multidisciplinary and/or multicultural / international context. Graduates will also be able to use aesthetics as a source of creativity when making brand decisions.
Admission Requirements
Required academic level to join in:
- 1st year: 3 years of completed studies (180 ECTS credits or equivalent)
- 2nd year: 4 years of completed studies (240 ECTS credits or equivalent) or 3 years of studies with significant professional experience (at least 3 years in a similar field)
Maximum age limit: 35 years old
Proficiency in English essential
Selection based on an application form and online interview
Domestic
International
Scholarships
Global Talent Scholarship
Value
20% tuition fee waiver
Deadline
31 May 2026
Application requirements
QS Event Attendance is NOT required
Entry requirements
You must be admitted to this school to be awarded
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