Master's degree in Digital Communication and Marketing 21 months Postgraduate Programme By Universidad Peruana de Ciencias Aplicadas (UPC) |TopUniversities

Programme overview

Main Subject

Marketing

Degree

MA

Study Level

Masters

Study Mode

Blended

The Faculty of Communications and the Graduate School of UPC have developed the country's first Master's Degree in Communication and Digital Marketing, which enhances the skills to articulate the components of the communication and marketing process with digital resources.

The academic program prepares students to lead a digital area or a new business through in-depth knowledge of digital resources, multidisciplinary teamwork, and the implementation of new internal and external communication strategies. The Master's program includes topics such as Content Strategy & Storytelling, Agile Methodologies for Innovation, Digital Reputation, E-commerce, SEO, and Digital Analytics, among others.

Programme overview

Main Subject

Marketing

Degree

MA

Study Level

Masters

Study Mode

Blended

The Faculty of Communications and the Graduate School of UPC have developed the country's first Master's Degree in Communication and Digital Marketing, which enhances the skills to articulate the components of the communication and marketing process with digital resources.

The academic program prepares students to lead a digital area or a new business through in-depth knowledge of digital resources, multidisciplinary teamwork, and the implementation of new internal and external communication strategies. The Master's program includes topics such as Content Strategy & Storytelling, Agile Methodologies for Innovation, Digital Reputation, E-commerce, SEO, and Digital Analytics, among others.

Admission Requirements

To apply, you need a bachelor's degree registered with SUNEDU, as well as experience in communication or marketing for a better adaptation to the program.

21 Months
Mar

Domestic
11,778 USD

Scholarships

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