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The Bachelor of Marketing and Business Management trains professionals capable of inserting themselves and developing as business managers in the most diverse companies, directing the areas of marketing and sales together. The degree provides training for leadership and commercial decision-making in the organization with a strong customer orientation, solid knowledge of digital processes and business analytics, and management of people in the sales function. Graduates can contribute with professionalism and creativity to the way of understanding and relating to consumers and clients in a hyperconnected world, communicate efficiently with them through digital means in the customer journey, and transform the forms of marketing with an omnichannel vision. Throughout the degree, students will have the opportunity to implement what they have learned through practical tools and challenges, allowing them to experiment in real cases.
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor of Marketing and Business Management trains professionals capable of inserting themselves and developing as business managers in the most diverse companies, directing the areas of marketing and sales together. The degree provides training for leadership and commercial decision-making in the organization with a strong customer orientation, solid knowledge of digital processes and business analytics, and management of people in the sales function. Graduates can contribute with professionalism and creativity to the way of understanding and relating to consumers and clients in a hyperconnected world, communicate efficiently with them through digital means in the customer journey, and transform the forms of marketing with an omnichannel vision. Throughout the degree, students will have the opportunity to implement what they have learned through practical tools and challenges, allowing them to experiment in real cases.
Admission Requirements
6th year of high school (any orientation).
The university admits conditional admission to university courses with up to two previous courses of the level required for admission, which must be regularized during the first semester, before obtaining any academic credit.
Students from other universities with at least one approved subject, regardless of the baccalaureate previously completed; subject to background analysis by the coordination of the corresponding career.
Foreign Students
Students who completed their secondary education abroad must present the corresponding certificate of studies, apostilled or with consular legalization, in order to be admitted to undergraduate studies at the university.
4 Years
Mar
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Bachelor of Marketing and Business Management
Centro, Montevideo, Uruguay
48 monthsProgramme duration
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Admission Requirements
- 6th year of high school (any orientation).
- The university admits conditional admission to university courses with up to two previous courses of the level required for admission, which must be regularized during the first semester, before obtaining any academic credit.
- Students from other universities with at least one approved subject, regardless of the baccalaureate previously completed; subject to background analysis by the coordination of the corresponding career.
Foreign StudentsScholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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