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designed for graduates who wish to advance marketing expertise and develop skills to operate internationally across a range of dynamic, fast-changing environments
advanced classes cover marketing theory and practice, allowing students with prior marketing knowledge or business experience to expand their skill set
reflects current diversity in contemporary global marketing, spanning private, public and third sectors
Why this course? Our International Marketing Masters offers an advanced and distinct programme of study. Core classes cover Global Strategy, Branding, Cross-Cultural Buyers, Research and Sustainability, whilst a wide range of elective classes, many of which are internationally focused, mean study can be tailored to suit individual needs and interests.
Key features of the course include:
a teaching team with extensive research and knowledge drawn from the Department of Marketing’s long and well-established heritage in International Marketing
experiential learning via case studies and high-calibre industry collaborations and speakers
capstone projects with opportunity to lead a theory-based or practice-based research project
Our MSc International Marketing students come from all parts of the world, which enhances the learning experience. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives into the classroom.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Study with us
designed for graduates who wish to advance marketing expertise and develop skills to operate internationally across a range of dynamic, fast-changing environments
advanced classes cover marketing theory and practice, allowing students with prior marketing knowledge or business experience to expand their skill set
reflects current diversity in contemporary global marketing, spanning private, public and third sectors
Why this course? Our International Marketing Masters offers an advanced and distinct programme of study. Core classes cover Global Strategy, Branding, Cross-Cultural Buyers, Research and Sustainability, whilst a wide range of elective classes, many of which are internationally focused, mean study can be tailored to suit individual needs and interests.
Key features of the course include:
a teaching team with extensive research and knowledge drawn from the Department of Marketing’s long and well-established heritage in International Marketing
experiential learning via case studies and high-calibre industry collaborations and speakers
capstone projects with opportunity to lead a theory-based or practice-based research project
Our MSc International Marketing students come from all parts of the world, which enhances the learning experience. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives into the classroom.
Admission Requirements
176+
6.5+
Minimum second-class Honours degree, or overseas equivalent, in marketing or a business-related degree including a significant marketing element.
12 Months
Sep
Domestic
16,800 GBP
International
31,100 GBP
Scholarships
SBS: Glasgow 850 International Masters Scholarship, January 2026
SBS: Glasgow 850 International Masters Scholarship, January 2026
MSc International Marketing
199, Cathedral Street, Glasgow, GB, Glasgow, United Kingdom
12 monthsProgramme duration
31,100 GBPTuition Fee/year
1Scholarships
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Why this course?
Our International Marketing Masters offers an advanced and distinct programme of study. Core classes cover Global Strategy, Branding, Cross-Cultural Buyers, Research and Sustainability, whilst a wide range of elective classes, many of which are internationally focused, mean study can be tailored to suit individual needs and interests.
Key features of the course include:
Our MSc International Marketing students come from all parts of the world, which enhances the learning experience. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives into the classroom.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Why this course?
Our International Marketing Masters offers an advanced and distinct programme of study. Core classes cover Global Strategy, Branding, Cross-Cultural Buyers, Research and Sustainability, whilst a wide range of elective classes, many of which are internationally focused, mean study can be tailored to suit individual needs and interests.
Key features of the course include:
Our MSc International Marketing students come from all parts of the world, which enhances the learning experience. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a diverse spectrum of perspectives into the classroom.
Admission Requirements
Minimum second-class Honours degree, or overseas equivalent, in marketing or a business-related degree including a significant marketing element.
Domestic
International
Scholarships
SBS: Glasgow 850 International Masters Scholarship, January 2026
Value
$10000
Deadline
12 Jan 2026
Application requirements
QS Event Attendance is NOT required
Entry requirements
You must be admitted to this school to be awarded
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