Programme overview

Main Subject

Marketing

Degree

PhD

Study Level

PHD

Study Mode

On Campus

The Master of Philosophy (MPhil) Program is a research-oriented degree that aims to prepare students for a research and teaching career in universities and research institutes. A candidate for an MPhil degree is expected to demonstrate knowledge in the discipline and to synthesize and create new knowledge, making a contribution to the field. Students intending to do a Doctor of Philosophy (PhD) Program in Marketing at HKUST should consider entering the MPhil Program to acquire the training necessary for a PhD degree. The PhD Program follows a strong research-intensive tradition on the North American model. It is designed to enable students to gain a deep knowledge of management in general, to develop a concentration in a specialized field, and to provide opportunities for students to do significant original research in their chosen area. PhD students are offered intensive and targeted research training and exceptional collaboration opportunities with faculty to prepare them for their future careers in teaching and/or research. It emphasizes the development of sophisticated, state-of-the-art research skills that help in the creation of new knowledge in a chosen area of marketing: Consumer behavior that is mainly psychology-based, and Quantitative modeling that is largely based on economic and statistical theories.

Programme overview

Main Subject

Marketing

Degree

PhD

Study Level

PHD

Study Mode

On Campus

The Master of Philosophy (MPhil) Program is a research-oriented degree that aims to prepare students for a research and teaching career in universities and research institutes. A candidate for an MPhil degree is expected to demonstrate knowledge in the discipline and to synthesize and create new knowledge, making a contribution to the field. Students intending to do a Doctor of Philosophy (PhD) Program in Marketing at HKUST should consider entering the MPhil Program to acquire the training necessary for a PhD degree. The PhD Program follows a strong research-intensive tradition on the North American model. It is designed to enable students to gain a deep knowledge of management in general, to develop a concentration in a specialized field, and to provide opportunities for students to do significant original research in their chosen area. PhD students are offered intensive and targeted research training and exceptional collaboration opportunities with faculty to prepare them for their future careers in teaching and/or research. It emphasizes the development of sophisticated, state-of-the-art research skills that help in the creation of new knowledge in a chosen area of marketing: Consumer behavior that is mainly psychology-based, and Quantitative modeling that is largely based on economic and statistical theories.

Admission Requirements

IELTS

6.5+

TOEFL

80+

Applicants seeking admission to a master's degree program should have obtained a bachelor’s degree from a recognized institution, or an approved equivalent qualification;
Applicants seeking admission to a doctoral degree program should have obtained a bachelor’s degree with a proven record of outstanding performance from a recognized institution; or presented evidence of satisfactory work at the postgraduate level on a full-time basis for at least one year, or on a part-time basis for at least two years.

Application Deadline

15 Jan 2024

Program Duration

3 Years

Starting Month(s)

Sep

International

Starts from

5,400 USD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

PhD in Marketing

The Hong Kong University of Science and Technology, Hong Kong, Hong Kong SAR

# 29QS Subject Rankings

36 monthsProgramme duration

5,400 USDTuition Fee/year

15 Jan, 2024Application Deadline

Programme overview

Main Subject

Degree

Study Level

Study Mode

Programme overview

Main Subject

Degree

Study Level

Study Mode

Admission Requirements

Exam Scores

Important Dates

Tuition Fee

International

Scholarships

Scholarships

QS WUR Ranking By Subject

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