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In a landscape where digital expertise determines market success, the Master in Digital Marketing empowers you to become a proficient Digital Marketing Strategist, that top companies are seeking. Digital marketing skills are universally needed and highly valued whether you're aiming for a career in a multinational corporation, a dynamic startup, or a non-profit organization. This program equips you with a deep understanding of digital tools and platforms, essential for crafting personalized and effective marketing strategies. With a focus on major companies like Google, Facebook and Amazon and an eye towards emerging trends in social media and influencer marketing, this master's program is your gateway to becoming a digital marketing leader. Prepare to lead digital marketing strategies with our comprehensive approach, with industry connections and real-world projects.
Over the course of 10 months, you will:
Begin with the Common Core Period to build foundational skills alongside peers from related disciplines, focusing on creativity, analytics, sales, business strategy and digital marketing.
Further elevate your expertise with optional certifications from recognized leaders such as Google and Salesforce, as well as the IE University Sustainability Certificate, which has been developed with valuable insights from IE Business School.
Your learning extends beyond the classroom with opportunities like Global Immersion Week or Social Impact Week, providing valuable insights into the global digital market in global hubs such as London, Ghana, Amsterdam and South Africa.
Conclude your educational journey with an optional three-month Career Sector Track. Here you can tailor your focus to areas such as Marketing and Tech or Marketing for Consumer Goods, Luxury and Fashion, preparing you for specific industry challenges and opportunities.
Embark on this transformative journey and define your path in the digital marketing world, ensuring you are prepared to lead and innovate in an ever-evolving market.
*The 2025-2026 intake starts on September 8th.
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
In a landscape where digital expertise determines market success, the Master in Digital Marketing empowers you to become a proficient Digital Marketing Strategist, that top companies are seeking. Digital marketing skills are universally needed and highly valued whether you're aiming for a career in a multinational corporation, a dynamic startup, or a non-profit organization. This program equips you with a deep understanding of digital tools and platforms, essential for crafting personalized and effective marketing strategies. With a focus on major companies like Google, Facebook and Amazon and an eye towards emerging trends in social media and influencer marketing, this master's program is your gateway to becoming a digital marketing leader. Prepare to lead digital marketing strategies with our comprehensive approach, with industry connections and real-world projects.
Over the course of 10 months, you will:
Begin with the Common Core Period to build foundational skills alongside peers from related disciplines, focusing on creativity, analytics, sales, business strategy and digital marketing.
Further elevate your expertise with optional certifications from recognized leaders such as Google and Salesforce, as well as the IE University Sustainability Certificate, which has been developed with valuable insights from IE Business School.
Your learning extends beyond the classroom with opportunities like Global Immersion Week or Social Impact Week, providing valuable insights into the global digital market in global hubs such as London, Ghana, Amsterdam and South Africa.
Conclude your educational journey with an optional three-month Career Sector Track. Here you can tailor your focus to areas such as Marketing and Tech or Marketing for Consumer Goods, Luxury and Fashion, preparing you for specific industry challenges and opportunities.
Embark on this transformative journey and define your path in the digital marketing world, ensuring you are prepared to lead and innovate in an ever-evolving market.
*The 2025-2026 intake starts on September 8th.
Admission Requirements
7+
100+
10 Months
Sep
Candidates are required to submit references or letter(s) of recommendation for acceptance
Candidates are required to submit an essay(s) for acceptance
Domestic
36,000 EUR
International
36,000 EUR
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Master in Digital Marketing
Madrid Campus, Madrid, Spain
10 monthsProgramme duration
36,000 EURTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
In a landscape where digital expertise determines market success, the Master in Digital Marketing empowers you to become a proficient Digital Marketing Strategist, that top companies are seeking. Digital marketing skills are universally needed and highly valued whether you're aiming for a career in a multinational corporation, a dynamic startup, or a non-profit organization. This program equips you with a deep understanding of digital tools and platforms, essential for crafting personalized and effective marketing strategies. With a focus on major companies like Google, Facebook and Amazon and an eye towards emerging trends in social media and influencer marketing, this master's program is your gateway to becoming a digital marketing leader. Prepare to lead digital marketing strategies with our comprehensive approach, with industry connections and real-world projects.
Over the course of 10 months, you will:
Embark on this transformative journey and define your path in the digital marketing world, ensuring you are prepared to lead and innovate in an ever-evolving market.
*The 2025-2026 intake starts on September 8th.
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
In a landscape where digital expertise determines market success, the Master in Digital Marketing empowers you to become a proficient Digital Marketing Strategist, that top companies are seeking. Digital marketing skills are universally needed and highly valued whether you're aiming for a career in a multinational corporation, a dynamic startup, or a non-profit organization. This program equips you with a deep understanding of digital tools and platforms, essential for crafting personalized and effective marketing strategies. With a focus on major companies like Google, Facebook and Amazon and an eye towards emerging trends in social media and influencer marketing, this master's program is your gateway to becoming a digital marketing leader. Prepare to lead digital marketing strategies with our comprehensive approach, with industry connections and real-world projects.
Over the course of 10 months, you will:
Embark on this transformative journey and define your path in the digital marketing world, ensuring you are prepared to lead and innovate in an ever-evolving market.
*The 2025-2026 intake starts on September 8th.
Admission Requirements
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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