Bachelor of Arts in Business Administration in Marketing 48 months Undergraduate Programme By Washington State University |TopUniversities
Subject Ranking

# 301-350QS Subject Rankings

Programme Duration

48 monthsProgramme duration

Main Subject Area

Business and Management StudiesMain Subject Area

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

Marketers monitor and investigate the changing needs of commerce and promotion and create products and services designed to meet those needs. Marketing is a diverse and flexible field of business that can involve sales, advertising, promotion, retail management, marketing research, pricing, physical distribution, new product introduction, branding, international business, and e-commerce. Marketing provides a well-rounded business education for many careers. Virtually all businesses and organizations, as well as many government agencies, have marketing needs. Job availability for marketers is good compared to many other business fields. A career in marketing can take people around the world or even let them work at home. Entry-level positions include sales assistant or representative, consultant, and marketing manager. Other occupations in marketing include retail manager, advertising, sales, research, distribution, new product introduction, and product pricing. Eventual positions include sales managers (managing a team of sales people), product managers (responsible for all aspects of marketing a product), research managers (consumer, media, industrial research), retail store managers, or district managers.

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

Marketers monitor and investigate the changing needs of commerce and promotion and create products and services designed to meet those needs. Marketing is a diverse and flexible field of business that can involve sales, advertising, promotion, retail management, marketing research, pricing, physical distribution, new product introduction, branding, international business, and e-commerce. Marketing provides a well-rounded business education for many careers. Virtually all businesses and organizations, as well as many government agencies, have marketing needs. Job availability for marketers is good compared to many other business fields. A career in marketing can take people around the world or even let them work at home. Entry-level positions include sales assistant or representative, consultant, and marketing manager. Other occupations in marketing include retail manager, advertising, sales, research, distribution, new product introduction, and product pricing. Eventual positions include sales managers (managing a team of sales people), product managers (responsible for all aspects of marketing a product), research managers (consumer, media, industrial research), retail store managers, or district managers.

Admission Requirements

6+

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