Master of Arts in Integrated Marketing Communication 12 months Postgraduate Programme By City University of Hong Kong (CityUHK) |TopUniversities
Subject Ranking

# =48QS Subject Rankings

Programme Duration

12 monthsProgramme duration

Tuitionfee

27,786 USDTuition Fee/year

Application Deadline

31 May, 2025Application Deadline

Programme overview

Main Subject

Communication and Media Studies

Degree

MA

Study Level

Masters

Study Mode

Blended

Master of Arts in Integrated Marketing Communication
We recruit those who are interested in getting into, or are from the communication industry, including:
  • mass media
  • advertising/PR agencies
  • PR/marketing communication departments of commercial firms
  • information/publicity departments of governmental or non-profit organizations
  • content divisions of Web/multimedia houses

Bonus Features

Study tours to broaden students’ perspectives and enhance their subject knowledge are organized when and if the resources are available (e.g. a study tour to LA & LV in US in 2010, 2012, 2013, 2014, to Taiwan in 2010, to Europe in 2015 & 2018) and to Russia in 2017.

Programme overview

Main Subject

Communication and Media Studies

Degree

MA

Study Level

Masters

Study Mode

Blended

Master of Arts in Integrated Marketing Communication
We recruit those who are interested in getting into, or are from the communication industry, including:
  • mass media
  • advertising/PR agencies
  • PR/marketing communication departments of commercial firms
  • information/publicity departments of governmental or non-profit organizations
  • content divisions of Web/multimedia houses

Bonus Features

Study tours to broaden students’ perspectives and enhance their subject knowledge are organized when and if the resources are available (e.g. a study tour to LA & LV in US in 2010, 2012, 2013, 2014, to Taiwan in 2010, to Europe in 2015 & 2018) and to Russia in 2017.

Admission Requirements

6.5+
79+
To be eligible for admission, you must satisfy the following General Entrance Requirements:
  • a Bachelor's degree from a recognized tertiary institution or an equivalent qualification in related field
  • preferably have one or more years of work experience in a professional communication area (e.g., integrated communication, advertising, public relations, corporate and public information, marketing communication, web or multimedia production, etc)

31 May 2025
1 Year
Sep

Domestic
27,786 USD
International
27,786 USD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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