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The Master of Science in Entrepreneurship and Global Marketing (MScEGM) is a joint award programme offered by the Department of Marketing, Hong Kong Baptist University and Grenoble École de Management on 15-month full-time study basis. This programme distinguishes itself from other programmes by its international component. Students will study one semester in France and one semester in Hong Kong to develop a global mindset that fosters creativity and innovation. The official medium of instruction of the programme is English while providing students with an opportunity to be exposed to the French language in daily life. It is designed for graduates from any discipline, regardless of nationality who wish to gain the entrepreneurial knowledge, mind-set and tools to evaluate and drive business opportunities and for those seeking graduate education to advance into managerial and leadership roles or to start an entrepreneurial career.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The Master of Science in Entrepreneurship and Global Marketing (MScEGM) is a joint award programme offered by the Department of Marketing, Hong Kong Baptist University and Grenoble École de Management on 15-month full-time study basis. This programme distinguishes itself from other programmes by its international component. Students will study one semester in France and one semester in Hong Kong to develop a global mindset that fosters creativity and innovation. The official medium of instruction of the programme is English while providing students with an opportunity to be exposed to the French language in daily life. It is designed for graduates from any discipline, regardless of nationality who wish to gain the entrepreneurial knowledge, mind-set and tools to evaluate and drive business opportunities and for those seeking graduate education to advance into managerial and leadership roles or to start an entrepreneurial career.
Admission Requirements
6.5+
90+
Applicants should have a Bachelor’s degree or equivalent, or with a minimum of 180 ECTS credits, in any discipline from a recognised university or comparable institution. GMAT and French language are not required for this programme.
15 Months
Sep
Domestic
37,960 USD
International
37,960 USD
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Master of Science (MSc) in Entrepreneurship and Global Marketing
Kowloon Tong Campus, Hong Kong, Hong Kong SAR
15 monthsProgramme duration
37,960 USDTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Admission Requirements
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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