International Business and Marketing 36 months Undergraduate Programme By University of Leeds |TopUniversities
Subject Ranking

# =102QS Subject Rankings

Programme Duration

36 monthsProgramme duration

Main Subject Area

Business and Management StudiesMain Subject Area

Programme overview

Main Subject

Business and Management Studies

Degree

BSc

Study Level

Undergraduate

This course is accredited by the Institute of Export and International Trade, and the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway. You’ll explore the principles of internationalisation of small businesses, international business, organisational behaviour and the challenges of managing across cultures, while developing the analytical and interpersonal skills needed to manage complex organisations across national borders. This course will also provide a practical understanding of the principles of marketing and marketing strategy, as well as marketing research, consumer behaviour and international marketing. A range of optional modules will allow you to shape your degree to suit your own career plans and interests.

Programme overview

Main Subject

Business and Management Studies

Degree

BSc

Study Level

Undergraduate

This course is accredited by the Institute of Export and International Trade, and the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway. You’ll explore the principles of internationalisation of small businesses, international business, organisational behaviour and the challenges of managing across cultures, while developing the analytical and interpersonal skills needed to manage complex organisations across national borders. This course will also provide a practical understanding of the principles of marketing and marketing strategy, as well as marketing research, consumer behaviour and international marketing. A range of optional modules will allow you to shape your degree to suit your own career plans and interests.

Admission Requirements

87+
6+
169+
60+
+
35+
+
92+

Jan-2000

Scholarships

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