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The Bachelor’s degree in graphic and digital design trains graduates competent in the solution of communication problems, with skills linked to the development of visual-persuasive discourses, who value as premises of design to convince and persuade, to prove and agree; through the analysis, management and coordination of design processes and the use of digital technologies both present and future, to organize and direct integral graphic communication projects, emphasizing in the digital and multimedia fields and maintaining the essential fundamentals of the design process for the solution of projects oriented to contemporary traditional graphics, developing professional skills that allow them to be linked to commercial, social, business, government and social assistance environments.
Graduation Profile
Evaluates communication, interaction, and usability problems, to make decisions and plan design projects.
Designs creative and innovative strategies to develop visual prototypes, considering their feasibility and usability ethically.
Manages visual innovation projects to ensure functionality, feasibility, and implementation based on the target market's needs.
Proposes solutions to communication, interaction, and usability problems between people and visual communication systems, through the design of innovative visual discourses.
Performs evaluation, research, and validation processes of visual communication systems to generate evidence-based innovation.
Programme overview
Main Subject
Art and Design
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor’s degree in graphic and digital design trains graduates competent in the solution of communication problems, with skills linked to the development of visual-persuasive discourses, who value as premises of design to convince and persuade, to prove and agree; through the analysis, management and coordination of design processes and the use of digital technologies both present and future, to organize and direct integral graphic communication projects, emphasizing in the digital and multimedia fields and maintaining the essential fundamentals of the design process for the solution of projects oriented to contemporary traditional graphics, developing professional skills that allow them to be linked to commercial, social, business, government and social assistance environments.
Graduation Profile
Evaluates communication, interaction, and usability problems, to make decisions and plan design projects.
Designs creative and innovative strategies to develop visual prototypes, considering their feasibility and usability ethically.
Manages visual innovation projects to ensure functionality, feasibility, and implementation based on the target market's needs.
Proposes solutions to communication, interaction, and usability problems between people and visual communication systems, through the design of innovative visual discourses.
Performs evaluation, research, and validation processes of visual communication systems to generate evidence-based innovation.
Admission Requirements
4 Years
Jan
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Design and Visual Innovation
Puebla Campus, Puebla, Mexico
48 monthsProgramme duration
Art and DesignMain Subject Area
Programme overview
Main Subject
Art and Design
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor’s degree in graphic and digital design trains graduates competent in the solution of communication problems, with skills linked to the development of visual-persuasive discourses, who value as premises of design to convince and persuade, to prove and agree; through the analysis, management and coordination of design processes and the use of digital technologies both present and future, to organize and direct integral graphic communication projects, emphasizing in the digital and multimedia fields and maintaining the essential fundamentals of the design process for the solution of projects oriented to contemporary traditional graphics, developing professional skills that allow them to be linked to commercial, social, business, government and social assistance environments.
Graduation Profile
Programme overview
Main Subject
Art and Design
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
The Bachelor’s degree in graphic and digital design trains graduates competent in the solution of communication problems, with skills linked to the development of visual-persuasive discourses, who value as premises of design to convince and persuade, to prove and agree; through the analysis, management and coordination of design processes and the use of digital technologies both present and future, to organize and direct integral graphic communication projects, emphasizing in the digital and multimedia fields and maintaining the essential fundamentals of the design process for the solution of projects oriented to contemporary traditional graphics, developing professional skills that allow them to be linked to commercial, social, business, government and social assistance environments.
Graduation Profile
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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